Space Grey, silver and gold - these are the colors in which the iPhone 6 is available. But: How is it that Apple has the color gold, but then what is more of a flamboyant color chosen for its smartphone? During his trip to China, which had among others a visit to the biggest Apple's retail stores goal is let the Apple CEO Tim Cook announced that the company has launched its iPhone in the suit in the first place for the emerging market in China.
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The iPhone sales in China have contributed significantly to the record quarter of Apple - and the reason is that Apple has adapted its design to the wishes and ideas of the huge market. This includes the color, as Tim Cook revealed in an interview with the business magazine Bloomberg.
At the front off the gold color that has obviously taken the cultural tastes of Chinese customers relationship as still true. In other words: The reason for the gold-colored iPhone is the demand in the Chinese market - including the SAR Hong Kong and Taiwan, markets in which Apple provides a heated battle with Samsung and Xiaomi.
The fact that China is a valuable and very important market for Apple, but not only by the iPhone significantly, but also the fact that Tim Cook during his tour of the Middle Kingdom emphasized the importance of education and stated that Apple this lot can contribute. He also looks for Apple Watch a large market in China.
A record quarter hunting the next
The record quarter in the last quarter of 2014 was exceeded again this year. Sales of Q2 was 58 billion US dollars, the net profit was 13.6 billion US dollars. In the preceding quarter revenue of 45.6 billion US dollars and a net profit of 10.2 billion US dollars was achieved. Gross margin was 40.8 percent, compared with 39.3 percent a year earlier. The reason for the growth: The iPhone 6 - especially in the Chinese market.
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