Friday, February 19, 2016

Apple's hardware boss "iPad Pro was originally limper than the iPhone 6S"


Apple experts will know it Johny Srouji is late last year went up to Apple hardware chief. Since then, he is officially known as SVP of Hardware Technologies. Since 2008 Srouji works at Apple and led the team to the development of the A4 chips. Previously, he worked at IBM and Intel. The Apple engineer is mainly responsible for the development of the iPhone, iPad, Apple Watch, Mac and many other Apple products.

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developed A9X chip within half a year

Having made you yesterday on an interview with Tim Cook and Jony Ive with Vogue attention, we would like you put your heart into a pretty interesting interview by Bloomberg and Apple hardware chief Johny Srouji. In this, he talked over the iPad Pro.

Our original plan was the iPad Pro with Apple's tablet chip, the A8X, the same processor, which is built into the iPad Air 2 2014 to introduce. But the delay meant until the fall that the iPad Pro will be presented in parallel with the iPhone 6S, which already uses the newer and fast chip A9. Exact these things bring sleepless nights for executives with him. The iPad Pro was important. Apple wanted to sell it to business customers and it would look next to the iPhone 6S quite old. So Srouji have his team sworn in a new tablet processor, the A9X to develop within six months. It worked.

In original iPhone a chip of Samsung DVD player was used

Also interesting is the anecdote, looks back with Srouji to the original iPhone from the year of 2007. Steve Jobs has been known that the device did not have a front camera, had a measly battery life, only 2G supported and everything was very inefficient in everything. This was because the technology was not ready and Apple had to gather together components from different suppliers. Among other elements came a chip of Samsung DVD player used. Steve Jobs came to the conclusion that there is only one solution for Apple. We must develop our own chips. In this context, Johny Srouji was hired by Apple's former hardware chief Bob Mansfield Fiel.

As Srouji to Apple changed working 40 engineers working on integrating chips from different suppliers into iPhone. In April 2008, the number grew to 150 people after Apple P.A. Semi had bought. As mentioned above, the A4 chip was the first major project of Srouji. 

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