The iPhone 6 is made for Apple from the start to the cash machine. The Californian company earned nearly $ 8.47 billion last quarter. That was 12.7 percent more than in the same quarter last year - the strongest growth in almost two years.
The deciding factor was primarily the record launch of the iPhone 6 less than two weeks before the end of the fourth fiscal quarter in September. In addition, Apple has never sold as many Mac computers in fourth year. Also for the Christmas quarter, the Group expects a strong business.
Apple sold approximately 39.3 million iPhones. Only on the weekend of the two models of the iPhone 6 more than ten million devices had been sold. In the same quarter last year with the launch of iPhone 5s Apple had sold 33.8 million phones. Sales rose even more strongly by a fifth - that is, more expensive models were sold.
"Sell everything we can produce"
The demand for the new iPhone is significantly higher than the offer, said Apple CEO Tim Cook. "At the moment we are selling everything we can produce." In particular, the larger iPhone 6 Plus is scarce. Sales have risen in all regions. In the USA, the iPhone sales have increased by 17 percent in Western Europe by a fifth. The iPhone accounts for more than half of Apple's business. When biggest rival Samsung had recently given with pressure on the market share falling profits.
A surprisingly strong jump in sales there was the Mac computer. Your sales increased from 4.57 million units a year ago to 5.52 million. That was a record. Especially good is the MacBook Air and MacBook Pro notebooks have sold. The previous best value of 5.2 million Mac computers in one quarter is almost three years ago. With the increase in sales of 21 percent year over year Apple expanded its market share in the still ailing PC business strong. It will be the highest market share since 1995, Cook said. At the time, Microsoft had its Windows 95 operating system starts, which paved the way for the Group dominance of the PC market.
Weak sales of the iPad
Sales of the iPad tablet less strong contrast in the third quarter in a row. The iPad sales fell year on year by 12.5 percent to 12.3 million units. Cook emphasized once again, he still believe in the future of the product category. In some of the best-selling countries bought 50 to 70 percent of iPad buyers their first tablet. "This is not a saturated market." He admitted also that in the last quarter some potential iPad buyers are likely to have chosen a Mac or an iPhone. Last week, Apple introduced an even thinner iPad model and an iMac desktop computer with an extremely sharp display.
The sales of the multimedia player iPod, Apple no longer specify the next quarter alone. Most recently, she broke in comparison to almost a quarter to just 2.6 million units. The iPod had laid the foundation for Apple's success with the iPhone, now those players have however been urged by the smartphone into a niche. Along with the iPod "other devices" and the Beats headphones and announced for next year Apple clock in the quarterly reports will be slightly visible in the category. He would not reveal to rival many details about the business of Apple Watch, Cook said.
The Apple sales grew year on year by 12.4 percent to $ 42.12 billion, as the company announced after U.S. market close on Monday. The numbers exceeded market expectations. The shares gained after trading hours by about 1.5 percent. For the current quarter, with the important Christmas season Apple expects sales from 63.5 to 66.5 billion dollars. Thus, the Group could save more in one quarter than four years for the full fiscal year 2010.
The financial reserves fell because of payouts to shareholders by 9.3 billion to $ 155.2 billion. In the full fiscal year, Apple earned $ 39.5 billion on revenue of nearly $ 183 billion.
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